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YOUR
SOCIAL
BFF
Portfolio
SCROLL FOR MY WORK
BRANDS I'VE WORKED WITH
FEED REBRANDING
RHODE SKIN
BEFORE
AFTER, VERSION 1
AFTER, VERSION 2
FOR MORE FEED REBRANDS, CLICK HERE @URSOCIALBFF
YOUTUBE VIDEO EDITING
CLIENT: SLOAN BYRD
46.7K SUBSCRIBERS
SLOAN BYRD IS A TIKTOK INFLUENCER WITH 387.7K FOLLOWERS, WHO WAS IN NEED OF A VIDEO EDITOR TO HELP SHOWCASE HER BRAND & PERSONALITY THROUGH LONG-FORM VIDEOS. WITH ESTABLISHED EDITING STRATEGIES TO MAINTAIN THE ATTENTION OF VIEWERS & ENHANCE THE CREATOR'S HUMOR, SLOAN'S VIDEOS BEGAN TO SHOW A MINIMUM OF 3K VIEWS PER VIDEO.
VIEWS: 3K, LENGTH: 53 MINS
VIEWS: 3.3K, LENGTH: 18 MINS
VIEWS: 3.3K, LENGTH: 16 MINS
VIEWS: 5.5K, LENGTH: 17 MINS
VIEWS: 3.1K, LENGTH: 32 MINS
VIEWS: 1.5K, LENGTH: 13 MINS
VIEWS: 2.9K, LENGTH: 23 MINS
VIEWS: 3.2K, LENGTH: 29 MINS
SHOP GOOD CO
SHOP GOOD IS A SMALL BUSINESS LOCATED IN SUNNY SAN DIEGO. THEY ARE A CLEAN BEAUTY BRAND WHOSE MISSION IS TO MAKE A HEALTHY, BALANCED LIFESTYLE EASIER BY BEING A ONE-STOP SHOP FOR ALL NONTOXIC BEAUTY, SKINCARE, WELLNESS, AND BODY PRODUCTS. IN ADDITION, THEY OFFER SPA SERVICES WITH THEIR CERTIFIED HOLISTIC ESTHETICIAN TAILORED TO MEET EACH CLIENT WHERE THEIR SKIN IS.
SHORT-FORM VIDEOS
EMAIL MARKETING
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HAIRTAMIN
HAIRTAMIN IS A BEAUTY & WELLNESS COMPANY WHOSE MISSION IS TO HELP WOMEN ACHIEVE THE HAIR OF THEIR DREAMS WITH THE USE OF VITAMINS AND PRODUCTS THAT ARE SPECIFICALLY CURATED WITH INGREDIENTS THAT HELP HAIR GROW LONGER, STRONGER, THICKER, AND HEALTHIER. BELOW YOU CAN FIND SOME OF MY FAVORITE PIECES I'VE COMPLETED FOR HAIRTAMIN USE.
SHORT-FORM VIDEOS
FEED DESIGNS
HAIRTAMIN FEED 1
HAIRTAMIN FEED 2
BLOATAMIN FEED 1
FEED POST DESIGNS
STORY FRAME DESIGNS
BLOATAMIN STORY FRAME EXAMPLES
HAIRTAMIN STORY FRAME EXAMPLES
REZVAN FOUNDATION
THE REZVAN FOUNDATION IS A NONPROFIT DEDICATED TO EMPOWERING FOSTER YOUTH THROUGH EDUCATION AND MENTORSHIP. ON THE RIGHT, YOU CAN FIND THE FEED I CURATED FOR THEIR INSTAGRAM ACCOUNT, WHICH ALLOWED ME TO INCREASE THEIR FOLLOWER GROWTH AND ENGAGEMENT BY AT LEAST 38% IN MY FIRST MONTH OF BEING IN THIS ROLE.
BEFORE
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MY WORK
PROJECT INSPIRE
PROJECT INSPIRE IS A WOMEN-BASED FINANCIAL ORGANIZATION THAT INSPIRES WOMEN TO EXPLORE FINANCE CAREERS THROUGH SUPPORT, MENTORSHIP, NETWORKING, AND MORE. HERE, YOU CAN FIND THE BEFORE AND AFTER REBRAND OF PROJECT INSPIRE'S INSTAGRAM ACCOUNT. IN ADDITION TO THEIR SOCIAL MEDIA REBRANDING, I ALSO DESIGNED THEIR LOGO AND COMPLETE BRAND IDENTITY.
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BEFORE REBRAND
AFTER REBRAND
REEL CREATION 1
REEL CREATION 2
GUARDIAN SCHOLARS CAMPAIGN
THE GUARDIAN SCHOLARS PROGRAM (GSP) IS A NONPROFIT SUPPORT ORGANIZATION FOR FOSTER YOUTH ATTENDING COLLEGE. IN HONOR OF FOSTER CARE AWARENESS MONTH, THE GUARDIAN SCHOLARS PROGRAM CHOSE THE THEME: ADVERSE CHILDHOOD EXPERIENCES (ACES). I WAS ASKED TO DESIGN A MINI SOCIAL MEDIA CAMPAIGN TO EDUCATE THEIR FOLLOWERS ABOUT THIS TOPIC. THE ARTIFACTS PROVIDED SHOW A FOUR-SLIDE CAROUSEL POST CURATED FOR INSTAGRAM.
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FILD MED SPA
THE CONTENT DISPLAYED HERE WAS CURATED FOR A SOCIAL MEDIA AND MARKETING AGENCY THAT WORKS WITH COMPANIES OF VARIOUS INDUSTRIES. THE INSTAGRAM GRID IS WHAT I ENVISIONED TO REPRESENT A MAD SPA THAT WAS PROFESSIONAL, CLASSY, SASSY, AND PERSONABLE. BY INCORPORATING MULTIPLE STYLES OF CONTENT (MEMES, EDUCATIONAL, ADVERTISING, ETC.), THE BRAND IS ABLE TO CONNECT WITH LIKE-MINDED AND LOYAL CONSUMERS. THE SHORT-FORM VIDEOS DISPLAYED BELOW ARE DESIGNED FOR A WELLNESS BRAND AND A JEWELRY BRAND.
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FEED DESIGN
VIDEO CREATION 1
VIDEO CREATION 2
VIDEO CREATION 3
TIKTOK (SHORT-FORM VIDEOS)
PHOTOS
More work coming soon!
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